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Nightlife industry joins COVID-19 vaccine push for young people Published Date: 06/08/2021

  • Heaven nightclub in London to offer jabs through pop-up vaccination sites
  • Over two-thirds (67%) of young people aged 18 to 29 have now had their first jab

Leading figures of the nightlife industry – including venues Ministry of Sound and Heaven – have joined the national effort to get the country vaccinated as they urge young people to get a COVID-19 vaccine.

The nightlife industry will be supporting the vaccine drive by sharing vaccine messaging online and at their venues, along with Heaven hosting a vaccine event this Sunday [8 August], making it even easier to get vaccinated.

In addition, a new short Q&A film has been released featuring doctor, DJ and founder of NHS Sessions, Bodalia, talking about the importance of younger adults getting the vaccine in order to protect themselves and others from COVID-19, and to keep the nightclub industry open. 

Also supporting the campaign are industry bodies LIVE, the voice the UK’s contemporary live music sector, and Safer Sounds, a partnership promoting best practice across the music industry.

According to the Government’s press release, from September people will be required to have had two doses of a COVID-19 vaccine to enter nightclubs and other large-scale events. With over two-thirds of young adults aged 18 to 29 having received one dose of the vaccine, the new campaign will encourage club-goers, university students and all young adults to get both doses without delay so they can get back to enjoying the things they have missed while the country cautiously returns to normal.

The latest data from Public Health England and Cambridge University shows that around 60,000 deaths, 22 million infections and 52,600 hospitalisations have been prevented by vaccines up to 23 July.

Also from Friday 6 August, a new campaign will roll out across social channels such as Facebook, Instagram, Twitter, Snapchat and TikTok, as well as on radio stations Kiss, Capital, Heart, Sunrise, and TalkSport, further continuing to help vaccine uptake in young adults.

The ‘Don’t Miss Out’ and ‘Get Your Shot’ campaign reinforces the messages of how simple it is to get both of your jabs and will help people get back to doing the things they love such as going travelling and going to big events such as clubbing.